
Delivering a shortcut to more effective creative solutions through understanding the values that drive behaviour

Evidence Based
Public’s creative approach is fuelled by a powerful and proven Values data driven insight engine which delivers deeper audience understanding. It offers an accelerated glimpse inside the mind and motivations of customers, for a more focused approach to a brand or business marketing solution.

Creativity
Public is about breaking out of established patterns to look at things in a different way. It’s about finding like minded clients who want to work collaboratively, getting to solutions faster. In simple terms, it’s about giving our clients access to expertise, efficiency and effective creativity that helps to build their business and its profile.
How we work
Each steps of our process is just a little bit different… for all the right reasons. Its aim is to add value through collaboration, delivering powerful insights, utilising time efficiently and directing better, more effective creative development.
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COLLABORATIONWe start with a collaborative conversation about your business needs.
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V:MODE DECODEThe output goes in to our insights engine to inform a Values driven strategy map.
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VALUES PORTRAITWe develop a Future Story – our creative brief – for more effective development.
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CREATIVE STRATEGYAn important step in defining a creative platform, concept or idea generation.
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DEVELOPMENTUsing our Curated Network Model we can create a cost efficient creative delivery.
Added value through access
We operate as a core team of experienced industry experts with access to a pool of specialists – allowing us to efficiently deliver bespoke teams and more effective work through our Curated Network Model, with some of the best talent around.
The experience we offer
Our combined industry experience of working with a wide range of blue chip clients – from global corporates to niche brands – means that we understand how to deliver work that is personal and precise.
Get in touch with us
To find out more about our expertise, approach and commitment to delivering value through creatively driven results please contact us on any of the details below.